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Capability · ERP and CRM integration

3D configurator ERP and CRM integration.

A configurator that does not reach your CRM, your ERP or your fulfillment partner has only moved the re-keying somewhere else. We wire it into the systems that already run the business.

The NOMI storefront, showing the Gathering Desk styled in an interior setting.

NOMI’s storefront. The same catalog serves retail buyers, trade designers and architects.

The short answer

SBFS builds 3D configurators that write into the systems a manufacturer already runs, so a configuration becomes a record instead of a re-typed email. NOMI quotes and orders sync two-way with Salesforce, so the sales pipeline reflects the configurator without anyone re-entering data. Integrations are tailored per engagement (ERP, CRM, shipping and accounting) and scoped in Diagnose; a configurator that writes into the store, ERP or CRM you already run is part of our Parametric tier: $20,000–$40,000 setup plus a monthly fee.

Updated: Nov 2026

Pilot, one-time$4,000
Full channel launchSix weeks
Live demos11 industries
Code and dataYours
01— Fit

When does a configurator need ERP or CRM integration?

Your quotes get re-typed downstream

An accepted configuration is re-keyed into the CRM, into the ERP and onto the shop floor by hand, and every hop is a chance to get it wrong.

Sales lives in the CRM, not in your site

Reps work the pipeline. If the configurator never appears there, adoption stops at the demo and the spreadsheet survives.

Payment and fulfillment are still manual

Someone reconciles the payment, then places the order with the printer or the carrier. That loop should close itself.

02— Capabilities

Which systems can a configurator sync with?

Two-way CRM sync

NOMI quotes and orders sync two-way with Salesforce, so the pipeline reflects the configurator and the configurator reflects the pipeline, with nobody re-entering data.

Integrations scoped to your operations

Integrations are tailored per engagement: ERP, CRM, shipping and accounting, whatever your operations need. We scope the specific systems in week one.

Payments and fulfillment wired in

Stripe runs checkout, deposits and subscriptions across Door Builder, Pepart and AV Drop. For Pepart, payment triggers the print-file render and the Printful order automatically.

One record, configuration to order

The configuration stays a live record through quote, order and fulfillment, so what crosses the integration is a specification rather than an attachment in an inbox.

03— Proof

Which configurator syncs with a CRM today?

The NOMI storefront, showing the Gathering Desk styled in an interior setting.
Australia

NOMI

Luxury custom furniture

Read case study
Into the plans
Configured furniture, straight into architects’ drawings

Architects place NOMI's configured furniture straight into their building plans, and every trade quote lands in the sales pipeline without anyone typing it in again. Designers get trade pricing and saved projects; retail buyers get standard pricing, from the same configurator.

04— Method

How an engagement runs

01

Diagnose · about a week, included

We map the systems the order has to reach, what each one owns and where the data is authored today, then write the spec. You see it before we build.

02

Build · quoted in Diagnose, inside your tier

Configurator, checkout, admin and the integrations ship in parallel, with a reviewable demo every Friday on your own test site.

03

Operate & improve · after launch

Launched on your domain, then we stay on: new product lines, rules, prices and integrations, under the monthly fee of your tier. The code and data are yours.

05— FAQ

Questions buyers ask before they commit.

Integrations are tailored per engagement: ERP, CRM, shipping and accounting, whatever your operations need. NOMI syncs quotes and orders two-way with Salesforce, and we scope your specific systems in week one.

It depends on which side should own each field, and that is a scoping decision. NOMI runs two-way with Salesforce, so a change on either side is reflected rather than overwritten.

We publish our prices: a one-time Pilot, then build tiers priced in ranges, because a configurator that resizes the product within your fabrication rules and one that runs your whole sales operation are different jobs. Each build tier is a one-time setup plus a monthly fee for running and improving it. Pilot: $4,000 one-time, for your own product live in a working 3D configurator on your own site, priced, with the full fee credited to the build if you continue. Parametric: $20,000–$40,000 setup and $500–$1,500 a month, for any size the buyer types in, your fabrication rules, files for production, and a connection to your online store or ERP. Forge: from $50,000 setup and a monthly fee scoped with you, for your whole sales operation, from catalog to checkout, on a platform you own. For Parametric and Forge, Diagnose is included and ends with a quote inside your tier. The full channel typically ships in six weeks, and Diagnose sets the date for yours.

You do: all of the source code, the platform framework included, and the data, with no license or per-seat fee. The repository can live in your GitHub or GitLab.

On Vercel and Neon, in the region you choose. It runs on your own accounts from the start, or on ours while we operate it, and we move it to yours whenever you ask.
06— Related

Related solutions

Capability · Configure, price, quote

Custom CPQ software for manufacturers

Configure, price, quote. For a made-to-order manufacturer that means the buyer does all three in the browser, and what comes out is an order rather than a PDF.

Capability · Dealer ordering portal

B2B dealer portal for manufacturers

Your dealers reorder constantly and should not need your sales team to do it. They need their own login, their own pricing, and a configurator that only offers what your plant can build.

08— Get in touch

Send us one product. See it live, priced, in a business day.

Fastest way to start

Book the 20-minute call for your free demo

Pick a time and you'll get a Google Meet invite. We agree on one of your products and its options, and within one business day you see it working on a private link. No slides and no sales pressure.

Book a 20-min call
Rather send details in writing?juan@sbfs.co

Goes straight to Juan, who usually replies within 24 hours. If we cannot take your project on, we will tell you fast.

Product briefemails juan directly

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