— Australia

NOMI

A configurator whose output an architect can drop straight into a Revit model.

→ Revit

Configured furniture, exported as BIM

Luxury custom furniture

The NOMI storefront, showing the Gathering Desk styled in an interior setting. — NOMI’s storefront — the same catalog serves retail buyers, trade designers, and architects.

→ Revit

Configured furniture as native .rfa

Trade + retail

One configurator, two pricing tiers

CRM-synced

Quotes into Salesforce, two-way

— The challenge

The problem

NOMI makes customisable furniture for designers, architects, and direct buyers — each with different pricing and different needs. Trade clients wanted designer pricing and saved projects; architects wanted the configured piece inside their BIM model, not a PDF; and every quote had to land in the sales pipeline without re-keying.

— What we built

The solution

3D configurator + designer portal

Customers configure furniture in 3D and save it to their account; trade users see Ex-GST designer pricing and team discounts, retail users see standard pricing.

Configured pieces exported to Revit

A public API turns any configuration into a native Revit family (.rfa) via cloud Revit, so architects place the exact piece in their BIM model.

Quotes wired to the CRM

Quotes and orders sync two-way with Salesforce, so the sales pipeline reflects the configurator without anyone re-entering data.

— The outcome

What changed

NOMI’s configurator serves designers, architects, and direct buyers from one platform — trade pricing and saved projects for designers, a Revit (.rfa) export for architects, and Salesforce-synced quotes so nothing is re-keyed into the pipeline.

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— Related reading

The thinking behind it

B2B E-Commerce for Manufacturers: The Direct Digital Channel Is No Longer Optional

Read

US B2B e-commerce is heading toward $3 trillion and a quarter of all B2B sales. For manufacturers of configurable products, the question has shifted from whether to sell digitally to how — without breaking the dealer channel that built the business.

6 min read

From Configurator to BOM: Closing the Gap Between Sales and Production

Read

Most product configurators stop at the shopping cart. For manufacturers, the real value starts after the order: turning every configuration into an accurate bill of materials and a production plan — automatically.

6 min read

AI and the Quote: Automating the Front Office of Custom Manufacturing

Read

For custom manufacturers, the quote is where deals are won and margins are set — and where skilled people spend hours interpreting emails, drawings, and spreadsheets. Here is a clear-eyed look at what AI can and cannot do in quoting, and the architecture that makes it safe.

6 min read

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